I analyze the experience people have with your digital product or service and help you improve it.
People use your product for a reason. Once they cannot accomplish an important task while using it, they get frustrated. If they leave, it’s difficult to bring them back. As a result, you might experience problems with:
product adoption
customer retention
lead generation
conversion etc.
This is what I previously worked on:
corporate or small business websites (public, commercial, non-profit)
b2b web-based or native application
b2c web-based or mobile application
What can I help you with?
Information Architecture Optimization
Do users get lost, fail to find valuable information or complete a task in your product? Information architecture is the most underestimated and the most common underlying cause of many experience problems. Improving it may enormously help your customers and you.
UX Review
Your website or application doesn’t work the way it should for you and your customers. You’re not sure why. UX review can help you estimate the necessity and scope of the redesign.
Research + Design (on demand)
You’re looking for a long-term collaboration with a freelance UX designer? I’d be happy to support you and your team remotely or onsite in Berlin.
I worked with Natasha for over a year and I definitely recommend her. As a UX allrounder she is a great added value to every product team.
Nico S. Former colleague at Smart InsurTech, Head of Design & Research
Whatever time frame given, I spend bigger part of it researching, analysing and thinking. This results in a no-fluff domain-driven realistic design that developers can implement. Although I work intuitively adapting methods and frameworks to the project needs, I normally do at least two of the following tasks:
research and analysis — to get the idea of what needs to be solved
planning — to define what’s important and what’s doable
design and testing — to arrive at solution optimal for you, your team and your customers
Yes, I do. I have been speaking German for over 13 years. I interviewed colleagues, stakeholders, customers and users in German. German is the main language spoken in the companies I work with. Feel free to contact me in German, too!